Ruh®Rug - Rugs with a Soul and a Story
Our name, “Ruh”, is a reflection of the collective of individuals – artisans, designers, weavers – who rally together across India to craft our carpet collections.
Ruh Rug creates an amazing relationship between the buyer and weaver. When you buy Ruh Rug's soulful rugs you are not just buying a rug but a piece of the artist. You are supporting the body, mind and soul of the artisan.
Ruh Rug is for those who are not satisfied to have an ordinary rug in their home but search for authentic quality that also contains history, craftsmanship, and is designed with the weavers' (ruh) soul.
Our homes should be reflections of the journeys we take. Our personal spaces deserve rug designs with a (ruh) soul, a story, and a purpose.
Handcrafted ruh rugs not only leverage all-natural, organic materials but these age-old, small batch craft techniques have low carbon emissions and zero waste.
Ruh is envisioned as the first sustainable rug manufacturer to have 100% of rugs handmade with undyed natural biodegradable materials from plant based cotton to natural wool.
“There is no beauty in the finest cloth if it makes hunger and unhappiness.” -Mahatma Gandhi.
Ruh builds sustainability by skilling, training and supporting holistic rural development.
Life in rural India comes with its own challenges and Ruh Rug is working towards enhancing the livelihood of artisans and weavers by weaving an ecosystem that empowers rural India.
We aim to promote Entrepreneurship of Artisans to Education of their Children to Empowerment of Women working from their homes by bringing them access to design, market and money.
Our credo is to find common threads in weaving a life together with artisans and weavers inspired by the wisdom of Mahatma Gandhi.
Ruh® Rug LLP
Ruh® Rug LLP, Near Green View Public School Jalalpur, Bhadohi 221401 Uttar Pradesh, India. Landmark: Hotel Shiraz, Station Road.
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